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UW-Whitewater Study Shows Waukesha County Fair has $3.7M Impact
University conducted survey of fairgoers in 2010.
The Waukesha County Fair generates $3.7 million in economic activity each year, according to a 2010 study of fairgoers conducted by the Fiscal and Economic Research Center at the University of Wisconsin-Whitewater.
"When we look at economic development, the fair itself is an industry," said Professor Russ Kashian, principal researcher in a news release. "It's a real investment in the community."
The study about the fair found:
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- The average spent $11.51 on refreshments, $4.20 on rides and games, and $2.47 on souvenirs.
- For every dollar spent at the fair, another 11 cents was spent elsewhere in Waukesha County
- The average person had attended the fair for 10 years
- 23 percent of the people surveyed had been attending the fair for more than 15 years.
This information is from a UW-Whitewater news release. To see the whole news release, click on this link.
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